Sunday, December 22, 2019

Starwood Hotel Profile - 2561 Words

In the following you will find a brief discussion on Starwood Hotel and Resorts Worldwide’s mission and vision statement and a brief profile on the company. Mission Statement Starwoods mission is to consistently exceed our guests expectations in terms of the products and services we provide to our business and leisure travelers. We strive to create an experience that is responsive to our guests needs by using the information you entrust us with responsibly. Starwood is committed to respecting your privacy and adhering to the principles of applicable data protection and privacy laws throughout the world. Vision We succeed only when we meet and exceed the expectations of our customers, owners and shareholders. We have a passion for†¦show more content†¦Le Mà ©ridien aims to target the creative mind: an audience inspired by creativity that are eager to learn something new and see things in a different light. The creators of this hotel are comprised of a global array of visionaries, from painters to photographers, musicians to designers and chefs. Le Mà ©ridien is more than a hotel; it’s a way of life that provides â€Å"A New Perspective†. Sheraton ® Are one of Starwood’s most affordable and most popular luxury and upscale full-service hotels, resorts and residences and is one of their largest brands serving the needs of upscale business and leisure travelers worldwide. For over 75 years this full-service, iconic brand has welcomed guests, becoming a trusted friend to travelers and one of the world’s most recognized hotel brands. From being the first hotel brand to step into major international markets like China, Sheraton understands that travel is about bringing people together. Four Points ® Are select-service hotels that delight the self-sufficient traveler with what is needed for greater comfort and productivity. Four Points is also one of Starwood Hotel and Resorts Worldwide most affordable hotels for travelers on a budget aside from the Sheraton Hotels. Aloft ® Are select-service hotels that first opened in 2008. It will already be opening its 55th property in 2012. Aloft offers a sassy, refreshing, effortless alternative for both the business and leisure traveler. Their motto: Style at a Steal. Element(SM) AreShow MoreRelatedStarwood Hotels And Leisure Business1478 Words   |  6 PagesAbstract Starwood Hotels and Resorts are one of the world s largest hotel and leisure companies. They conduct their hotel and leisure business both directly and through subsidiaries. The writer will discuss the main line of business of the company, countries in which the company operates, competition, target market, product strategy, distribution strategy, communication strategy, pricing strategy, differences in implementation: from one country to another. â€Æ' Starwood Hotels Inc. 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